
Events


The Brand Curve: How to Leverage a Distinct Point-of-View to Draw in Your Superfans
The Brand Curve: How to Leverage a Distinct Point-of-View to Draw in Your Superfans
with Robin Young



Create & Conquer: Generative AI for Content Meets AI Search Solutions
Chuck Aikens will share his experience, of over two decades, in content development and online marketing.
Learn more about how generative AI can help you scale content marketing strategies while showcasing the critical role AI-powered search could play in Shopper Marketing.


The Well-Educated Webinar Series
Online Webinar
The Well’s 2025 Food and Beverage Industry Outlook - Top 5 Trends


Union Kitchen Event
Meet The Makers
You're invited to an exclusive CPG industry event in the heart of DC. Come meet, eat, mingle, learn, and foster connections!

Friendsgiving Event
Members Only Event
Reach out to Hello@FollowTheWell.com if you are interested in membership.

AI Tools & Best Practices for CPG Brands
We invite you to join us for a special program on "AI Tools & Best Practices for CPG Brands" and networking among founders, investors and advisors. Presented by Glimpse. Featuring Nopalera, Assembled Brands and special guests






Fancy Food Event
Where: Legacy Records, 517 West 38th Street, NYC 10018
Presented by Bank of America.
A private reception to benefit Wellfare.org during the Summer Fancy Food Show in NYC at Legacy Records within walking distance to Javits Center.
Attendees include Jason Buechel, CEO of Whole Foods Market, the Gellert Global Group and special guests.
Hosted by The Well in collaboration with The Food Institute, Naturally New York, Rodeo CPG, Beyond Brands and partners.
Thanks to sponsors at Ito En, Oishii, CohnReznick, Force Brands, Secure CPG, Morrison Foerster, Wayflyer, Cipriani Food, Vertage Foods, Petit Pot and friends.
Portion of proceeds benefit Wellfare's food support programs in NYC.
Note: The event has limited capacity, with priority to members and partners. Thank you for your support!

The Well: NY Tech Week
Entrepreneur Ventures (affiliated with Entrepreneur magazine), VCPE Groups, The Well network and The Food Institute are hosting a private reception during NY #TechWeek featuring founders and investors in a creative space for guests to share their elevator pitch, sip on summer cocktails and maybe join a jam session at the D'Angelico Guitars showroom in NYC.
Featuring a panel of innovators and investors, pitch session, open bar and healthy bites, live music and impactful networking! Special performance by MUSAS presented by Planet LA Records.
Thanks to sponsors at Perkins Coie, Breads Bakery and Oishii and partners Barcode Drinks, Crumbs Bakeshop, Love Cork Screw Wine, UrbanStems, Vertage Foods and GLASS.
We have a limited guest list due to venue capacity. Priority access for guests of Entrepreneur, The Well members and event partners. If your registration is approved, your pass is non-transferable and does not include +1. Please have your colleague or guest register separately. Thanks for your interest and hope to see you in NYC!
This event is a part of #TechWeek - a week of events hosted by VCs and startups to bring together the tech ecosystem.

Food, Fashion, & Finance
On May 16, 2024, The Well, The Food Institute, and Hugo Boss are partnering to host a one-of-a-kind event in New York City.
This event is a collaboration between The Well, a professional network focused on holistic wellness in the CPG industry, The Food Institute, an authority on global food industry trends, and Hugo Boss, an iconic brand in the fashion industry. The event, aptly titled "Food, Fashion, and Finance", will take place at the Hugo Boss flagship store in Columbus Circle, NYC – one of the premier locations in Manhattan.
The event will feature the following program:
1. A conversation with Stephan Born, President for the Americas of Hugo Boss on the key success factors of the global brand in the fashion world.
2. A panel discussion with leading food and beverage CPG entrepreneurs, venture capital firms and other investors, which aims to highlight the best practices for companies to attract the right investment partners.
3. Networking - attendees will be able to network with a curated group of industry insiders.
Guests will also be treated to an exclusive exhibition featuring up-and-coming food and beverage brands and will also receive exclusive discounts on Hugo Boss apparel as part of their private sale.
This event is more than just a time of networking; it's a unique opportunity to be inspired by leaders across the food, fashion, and finance industries.
SPACE IS LIMITED! Register today